INSP Names Horizon Media as Marketing Agency of Record
For immediate release
(Indian Land, SC – September 13, 2021) – General entertainment network INSP has retained agency giant Horizon Media to strengthen marketing initiatives for the network and its subsidiaries. The announcement comes from Hayes Tauber, EVP of Marketing for INSP.
“As a network that consistently ranks among the highest-rated Nielsen-measured networks, INSP continues to solidify its position as a recognized leader,” said Tauber. “We wanted to work with an agency with a strong grasp of contemporary marketing and the media environment who could help us build on our success and continue the momentum. Horizon has a proven track record of delivering innovative ideas for their clients. We look forward to working with them as INSP strategizes new marketing campaigns for our content. I’m confident that we will do great work together!”
“INSP has carved out and owns a unique position within the industry – providing feel-good programming – timeless westerns, action-filled dramas, and films,” said LJ Kobe, SVP, Managing Director, Business Solutions at Horizon Media. “Our experience, delivering results for networks to accelerate their success, is a strong fit with INSP’s objectives. We look forward to working with Hayes and the entire team to drive their marketing reach and business success.”
INSP is available nationwide to more than 55M households via MVPDs including DISH (channel 259), DIRECTV (channel 364), Comcast Xfinity, Cox Communications, Charter Spectrum, National Cable Television Cooperative (NCTC), Verizon Fios (channel 286), AT&T U-verse (channel 564) and on vMVPDs including SLING TV, fuboTV, Philo, Frndly TV, Vidgo and FreeCast. Click here to find INSP in your area. INSP provides a trusted viewing experience with a lineup of exclusive and original series, timeless Westerns, action-filled dramas, and films focused on adventure and heroic characters.
About Horizon Media
Horizon Media, Inc, the largest U.S. media agency according to AdAge, delivers data-driven business outcomes for some of the most innovative and ambitious brands. Founded in 1989, headquartered in New York, and with offices in Los Angeles and Toronto, the company employs 2,400 people and has media investments of more than $9 billion. Horizon Media’s fundamental belief is that business is personal, which drives its approach to connecting brands with their customers and engaging with its own employees resulting in industry-leading workplace satisfaction levels (Glassdoor). The company is consistently recognized by independent media outlets for its client excellence and has earned several “Best Workplaces” awards reflecting its commitment to DEI and the life and well-being of everyone at Horizon Media.