INSP Reveals Cast of the Ultimate Cowboy Showdown All-Stars Edition
March 7, 2023
General-entertainment network INSP today announced the cast members of the ALL STARS edition of "Ultimate Cowboy Showdown."
Press Materials
Synopsis
Top cowboys from across the United States compete to win a herd of cattle, a coveted belt buckle, and a lifetime of bragging rights. This season they go head-to-head in the unforgiving landscape and unpredictable weather of Douglas, Wyoming. The fourteen male and female contestants include ranch owners, ranch managers, viral video cowboys, horse trainers, and rodeo stars. As they lock horns in a series of grueling challenges, they are judged on their skills, knowledge, grit, and heart. One-by-one, the cowboys who don't perform are eliminated by country music icon Trace Adkins and a panel of expert judges. In the end, only one cowboy rides away with the herd.
Episodes
Download Episode guideSynopsis
Fourteen cowboys lock horns in Texas for a chance to win $50,000 worth of cattle. Those who fall short are eliminated by country music icon Trace Adkins and two expert judges. The last cowboy standing wins the herd and a lifetime of bragging rights.
Episodes
Download Episode guideSynopsis
Country music icon, Trace Adkins hosts INSP’s first competition show, Ultimate Cowboy Showdown. Twelve real-life working cowboys go head-to-head to prove they have the grit and skills it takes to ride off a winner.
Episodes
Download Episode guidePress Releases
INSP Greenlights 4th Season of “Ultimate Cowboy Showdown”
November 15, 2022
General-entertainment network INSP today announced it has greenlit a fourth season of its fan-favorite original cowboy competition series "Ultimate Cowboy Showdown."
INSP Announces Premiere Date for 3rd Season of Ultimate Cowboy Showdown
January 31, 2022
General Entertainment network INSP, the premiere destination for viewers who love Western and Western adjacent programming, revealed today that the 3rd season of Ultimate Cowboy Showdown will debut on Thursday, April 21st at 8PM ET. Country music icon Trace Adkins will return as host.
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CAST < view all cast
Trace Adkins
Host
Trace AdkinsHost
In his 25-year career in Country music, Trace Adkins has sold over 11 MILLION albums, charted over 20 singles, earned numerous awards and GRAMMY nominations, and garnered over TWO BILLION streams. A Grand Ole Opry member for nearly two decades, the Louisiana native is known for dynamic baritone and fiery, always-memorable live performances, and has expanded his Country career to include film and TV acting. He broke out in 1996 with his debut album, DREAMIN’ OUT LOUD, cracking the Top 5 of Billboard’s Hot Country Songs chart with “Every Light In the House Is On” and following with the #1 smash, “This Ain’t (No Thinkin’ Thing).” Since then, Adkins has pioneered a mix of classic Country minded traditionalism and adventurous, good-natured showmanship, breaking open new avenues in modern Country through fun-filled hits like “Honky Tonk Badonkadonk” and “Hillbilly Bone” (with Blake Shelton). He’s celebrating the 25th anniversary of his debut with 2021’s THE WAY I WANNA GO (Verge Records), a 25-song album that released to critical acclaim with Rolling Stone praising as “lighthearted club-ready fun…,” People noting it’s “packed to the hilt with hits,” and Billboard applauding “a creative tour de force that serves up the lyrical and stylistic diversity that would make his hero Milsap proud.” Mixing pure-Country reverence with standout collaborations featuring Blake Shelton, Melissa Etheridge, Snoop Dogg, Stevie Wonder on harmonica and more, the LP introduces Adkins’ latest single “Where The Country Girls At” (featuring Luke Bryan and Pitbull). Adkins will also appear in the new FOX drama series MONARCH, expected to premiere in 2022.
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Cody Anthony
Center, Texas
Cody AnthonyCenter, Texas
As a ranch manager turned cattleman, Cody is all business. After spending most of his career
running ranches for others, he is finally running his own operation in East Texas. Cody is an old
school cowboy who has a reputation as a man of few words with a big temper. Valuing a hard
work ethic and having a thick skin, “Just get the job done,” is Cody’s philosophy for cowboying.
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Keaton Barger
Quitman, Arkansas
Keaton BargerQuitman, Arkansas
Standing 6’2” and weighing in at 265 pounds, Keaton says, “In Arkansas we grow ‘em big!”
Keaton and his twin sister grew up on a Black Angus cattle ranch where they also bred
American Quarter Horses. He earned the nickname “Hook” for his roping skills and has
competed in contests with many rodeo associations including National Rodeo Association (NRA) and the United States Team Roping Association (USTRA). Keaton holds himself to high standards and believes in cowboy superstitions like never putting his hat on a bed.
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Chris Becker
Jay, Oklahoma
Chris BeckerJay, Oklahoma
Growing up in a family known for fighting and run-ins with law enforcement, Chris decided to
leave home at a young age to start a different kind of life. Today, this self-made, first generation rancher leases 60 acres of land and runs around 300 head of cattle a year. Even at a slight 140 pounds, Chris is not afraid to stand up to bigger, more seasoned cowboys who don’t think he has the size or experience to be a good horseman or cattleman.
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Salvador "Sal" Campos
Bloomfield, New Mexico
Salvador "Sal" CamposBloomfield, New Mexico
Sal is a first-generation New Mexico “desert rat cowboy” who says he can rope and ride
anything despite being born without a left hand. Since starting his cowboy career, Sal has been
a dayworker at more than 20 cow-calf and yearling operations and has competed in numerous
bull riding, steer wrestling, and team roping competitions. By competing on Ultimate Cowboy
Showdown, Sal wants to show his kids and everyone watching that “you can do whatever you
put your mind to.”
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Buck Faust
Prineville, Oregon
Buck FaustPrineville, Oregon
After finishing high school in Texas, Buck packed a bag and headed straight to Montana to start
his cowboying career. The harsh conditions in Montana made regular activities like roping,
welding, training horses, fixing water lines, and calving cows even more challenging. The
experience toughened him, taught him what it meant to be a cattleman, and made him strive
to be the best cowboy he could be. Today, Buck is a ranch owner in Oregon and runs his own
horse training and cattle operation.
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Sarah Foti
Crystal River, Florida
Sarah FotiCrystal River, Florida
Sarah is a first-generation cowboy from central Florida. As a day worker, she tends to 900 head of cattle. When not working on ranches, she manages a successful beehive operation of 3,000 active colonies. In 2018, Sarah and her team won the “Day of The Cowboy Ranch Rodeo” in Alabama after she roped and loaded her yearling in record time.
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Stephen Heitman
Edison, Colorado
Stephen HeitmanEdison, Colorado
Stephen is a member of the Crow Nation Tribe and a fourth-generation cattleman. He and his
family have been ranching on the reservation in southern Montana since 1919. Stephen is not
just a cowboy; he also holds an Engineering degree from South Dakota School of Mines and
Technology where he played Division II basketball. Upon graduating, he decided to honor his
true passion and heritage by returning to ranching and horse training. For centuries, the Crow
have been known for their skills as great horsemen and cattlemen, which is something Stephen
takes great pride in.
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Brianna Markum-McClain
Tatum, New Mexico
Brianna Markum-McClainTatum, New Mexico
A fourth-generation New Mexico cowboy, Brianna is a powerhouse boss like her late father. She has been known to make grown men cry. On top of her full-time job managing a major
convention center, Brianna also operates her own rodeo company with her husband and still finds time to rope competitively. She qualified for the 2020 World Champion Rodeo Alliance and won the Original Team Roping Heading Finals. At this point in her career, Brianna has won so many buckles she has started giving them away.
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Joe “Coy” Melancon
Batson, Texas
Joe “Coy” MelanconBatson, Texas
A dayworker for about 20 different ranches west of Houston, Coy has been pushing himself to
be the best since he attended a roping clinic at 12 years old. There, Cash Myers told him, “You
have what it takes.” That encouragement has driven him to become a dependable cowhand
and successful team roper who has won over 35 buckles and $200,000. Cowboying has taken
him to Georgia, Florida, Oklahoma, and Louisiana which means he has had to spend long
periods of time away from his wife and four children.
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Eddie Peña
Lytle, Texas
Eddie PeñaLytle, Texas
Eddie is a Mexican-American, fourth-generation cowboy who grew up running cattle in the
rough terrain of Northern Mexico. On top of tending to his cattle in Texas, he works the night
shift at a coal mining company 90 hours a week. Eddie’s father was a gritty cowboy who taught
him about ranching and horsemanship, but his dad has never called him a true cowboy because
he believes you can’t do the job part-time. By competing on Ultimate Cowboy Showdown, Eddie hopes to prove he is a cowboy through and through.
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James "Diamond Jim" Smith
Dalhart, Texas
James "Diamond Jim" SmithDalhart, Texas
A sixth-generation cowboy who was literally born in a barn, Diamond Jim was destined to be a
cowboy right from the start. He hails from the Texas Panhandle, which he says is “where real
cowboys come from.” In his younger days, Diamond Jim was a rodeo competitor and even an
Iron Man Cowboy champion. Today, he works as a cowboss for an outfit that runs over 75,000
head of cattle annually, and he also runs a horseshoeing business on the side.
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Cody Traylor
Hobo Station, Mississippi
Cody TraylorHobo Station, Mississippi
Cody is a United States Air Force mechanic-turned-cowboy whose passion for horses started on
his family’s hay farm back in Mississippi when he was just a kid. After a diagnosis of diabetes
ended his military career, Cody settled in Washington state and currently works as a horse
trainer. His lifelong dream of taking over the family business in Mississippi was crushed when
they had to sell their property while he was still enlisted. But Cody has not given up on his
dream and hopes to have his own operation one day.
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Jamon Turner
Haughton, Louisiana
Jamon TurnerHaughton, Louisiana
Although he grew up in the city, Jamon knew at a young age he wanted to be a cowboy after
visiting his uncle’s cattle operation. As a kid, he would ride his bike out to rural ranches and
clean pens in exchange for time riding horses. When he was in second grade, Jamon met
Professional Rodeo Cowboys Association (PRCA )World Champion Bull Rider Charlie Sampson who taught him how to become a winning bull rider and team roper. During his Professional Bull Riders (PBR career), Jamon won over $300,000 but traded the rodeo world for day working on ranches all over the country. Today, Jamon runs a non-profit called Just Believe Youth that helps inner-city kids in Louisiana realize their cowboy dreams.
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Stephen Yellowtail
Wyola, Montana
Stephen YellowtailWyola, Montana
Stephen is a member of the Crow Nation Tribe and a fourth-generation cattleman. He and his
family have been ranching on the reservation in southern Montana since 1919. Stephen is not
just a cowboy; he also holds an Engineering degree from South Dakota School of Mines and
Technology where he played Division II basketball. Upon graduating, he decided to honor his
true passion and heritage by returning to ranching and horse training. For centuries, the Crow
have been known for their skills as great horsemen and cattlemen, which is something Stephen
takes great pride in.
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Trace Adkins
Host
Trace AdkinsHost
In his 25-year career in Country music, Trace Adkins has sold over 11 MILLION albums, charted over 20 singles, earned numerous awards and GRAMMY nominations, and garnered over TWO BILLION streams. A Grand Ole Opry member for nearly two decades, the Louisiana native is known for dynamic baritone and fiery, always-memorable live performances, and has expanded his Country career to include film and TV acting. He broke out in 1996 with his debut album, DREAMIN’ OUT LOUD, cracking the Top 5 of Billboard’s Hot Country Songs chart with “Every Light In the House Is On” and following with the #1 smash, “This Ain’t (No Thinkin’ Thing).” Since then, Adkins has pioneered a mix of classic Country minded traditionalism and adventurous, good-natured showmanship, breaking open new avenues in modern Country through fun-filled hits like “Honky Tonk Badonkadonk” and “Hillbilly Bone” (with Blake Shelton). He’s celebrating the 25th anniversary of his debut with 2021’s THE WAY I WANNA GO (Verge Records), a 25-song album that released to critical acclaim with Rolling Stone praising as “lighthearted club-ready fun…,” People noting it’s “packed to the hilt with hits,” and Billboard applauding “a creative tour de force that serves up the lyrical and stylistic diversity that would make his hero Milsap proud.” Mixing pure-Country reverence with standout collaborations featuring Blake Shelton, Melissa Etheridge, Snoop Dogg, Stevie Wonder on harmonica and more, the LP introduces Adkins’ latest single “Where The Country Girls At” (featuring Luke Bryan and Pitbull). Adkins will also appear in the new FOX drama series MONARCH, expected to premiere in 2022.
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Colten Angel
Florence, Kansas
Colten AngelFlorence, Kansas
A married father of two sweet little girls, Colten Angel, revels in the fact that he’s the first Kansas cowboy in the competition. Manager of a large ranch in the city of Florence, Colten is comfortable being in charge and getting things done. He’s excited for the chance to compete against the toughest cowboys in America and to make the man who taught him everything that he knows about cowboyin’ proud — his dad.
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Hunter Arnold
Groveton, Texas
Hunter ArnoldGroveton, Texas
Texas horse trainer Hunter Arnold’s experience and unique connection with the majestic animals shine through the second you see him ride. He’s participated in endless competitions in both roping and rodeo, earning countless buckles and saddles. Chief, his horse, and trusted companion even won him over $25,000 in the Houston Ranch Rodeo. Blunt by nature, Hunter knows he’s not everyone’s cup of tea, but that doesn’t bother him. He’s here to win.
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Ora Brown
Pawhuska, Oklahoma
Ora BrownPawhuska, Oklahoma
Fierce competitor, Ora Brown, is a cowpuncher in charge of a cattle operation in Pawhuska, Oklahoma. His start into the world of cowboyin’ began at age 12 when he begged a neighbor for a job on his cattle ranch. Serving six years in the US Army, he went on to earn a degree in ranch and feedlot operations. Married and a father of three boys, Ora plans to pass on the cowboy way of life to them.
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Hannah Castellitto
Saluda, South Carolina
Hannah CastellittoSaluda, South Carolina
Horse trainer Hannah Castellitto is a serious rodeo competitor, even qualifying for the World Championship of Barrel Racing, but her experience doesn’t stop there. She has learned how to ranch in every climate, due in part to her family’s operation migrating more than once, finally residing in South Carolina. As a single and young woman in the industry, she’s often not taken seriously. Hannah’s out to prove what a mistake it is to underestimate her cowboy skills.
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Morgan Flintner
Shell, Wyoming
Morgan FlintnerShell, Wyoming
Growing up on her family’s farm that’s been in business since 1906, Morgan Flitner has cowboyin’ in her bones. While her primary responsibilities at the family’s establishment are training and selling horses, she also day works for other operations in Wyoming, Montana, Colorado, and Texas. She earned her credentials in livestock and horse judging while attending college in Powell, Wyoming. Morgan’s well-rounded understanding of the industry makes for one tough competitor.
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John Paul "JP" Gonzalez
Pearsall, Texas
John Paul "JP" GonzalezPearsall, Texas
Taught to give 110% and go the extra mile by his father, John Paul “JP” Gonzalez abides by that lesson in all he does. From his wife and two boys to his work life, he always gives his all. A man who wears many hats, JP’s skills in roping and ranch rodeo have earned him countless wins, and his love for music has led to a career as a Country Western singer.
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Katey Jo Gordon *Winner*
Ryan, Oklahoma
Katey Jo Gordon *Winner*Ryan, Oklahoma
From the tender age of two, fifth-generation cowboy Katey Jo Gordon has competed in rodeos and won her first competition when she was only five years old. Over the years, she earned a rodeo scholarship, and her triumphs riding on the rodeo circuit have reached the hundreds, with no signs of slowing down. Originally from New Mexico, Katey now resides in Ryan, Oklahoma, and works alongside her husband and father on the family’s cattle ranch.
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Fatty Hickman
Shuqualak, Missisippi
Fatty HickmanShuqualak, Missisippi
Mississippi cowboy, Fatty Hickman, knows a thing or two about hard work. From an early age, he has been competing in roping events all over the state, eventually earning a rodeo scholarship. He still competes to this day and has climbed up the ladder, starting out building fences to eventually landing a management gig on a cattle ranch. He hopes to win Ultimate Cowboy Showdown so he can run his very own cattle ranch to pass it down to the centers of his world — his kids.
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Jennifer Hudgins
Preston, Oklahoma
Jennifer HudginsPreston, Oklahoma
As the ranch manager at her family’s Oklahoma cattle operation, Jennifer Hudgins knows how she likes things done and expects only the best from her staff. Working side-by-side with her father — an old school cowboy, she’s thankful for all the insight he’s bestowed upon her. Jennifer is a practiced horse trainer, but considers her biggest talent to be a keen ability to read cattle. Adamantly against the term “cowgirl,” she wants to win and prove that girls can be cowboys too.
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Tyler Kijac
Union City, Michigan
Tyler KijacUnion City, Michigan
Self-made Michigan cowboy Tyler Kijac is a rodeo stock contractor and a former professional bull rider. An entrepreneur, he’s used the knowledge and experience he has from working on some of the largest cattle operations in America to transform a decrepit Oklahoma ranch into a thriving 100-head cattle operation. When it comes to the competition, his drive to win is to create a safety net for him and his wife to start having children.
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Lonnie Luke
Hartville, Missouri
Lonnie LukeHartville, Missouri
Former professional bull rider Lonnie Luke might have retired to settle down and raise a family, but don’t let that fool you — this man cowboyin’ is no joke. Lonnie resides in Hartville, Missouri where he manages a cattle ranch and, on the weekends, works as a ranch hand. A true competitor, his aggressive approach might not come off as the nicest, but he’s not here to make friends — he’s here to win.
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Juan Carlos "JC" Montes
Rio Grande City, Texas
Juan Carlos "JC" MontesRio Grande City, Texas
Third-generation cowboy, Juan Carlos “JC” Montes lives and works in Rio Grande City, Texas as a USDA Mounted Patrol Inspector. His job comes with the immense responsibility to keep illegal cattle that could carry ticks, disease, and bacteria, from crossing America’s borders. At his core, JC is family oriented and takes pride in being a husband and father. Outside of work, he continues to help run his family’s 2,500-head cattle ranch.
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Jackson Taylor
Lockney, Texas
Jackson TaylorLockney, Texas
Fifth-generation Texas panhandle cowboy, Jackson Taylor, has been living the ranch life since he was 15. An experienced ranch hand, he has worked on some of the largest operating ranches in Texas, New Mexico, and Montana. Daring by nature, Jackson’s wild personality isn’t just talk; he walks the walk. In his younger years, he rode broncs, but these days he’s responsible for overseeing yearlings. He also trains horses year-round — the job he’s most proud of.
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Cole Wideman
Lott, Texas
Cole WidemanLott, Texas
A seasoned ranch hand with over 20 years of experience, Cole Wideman has helped keep the 15,000-head cattle operation he works at running smoothly. Known as “The Finisher,” he’s the one you call to finish the toughest jobs that no one else can. With a no-filter attitude, Cole isn’t afraid of confrontation in the name of the game. An accomplished horse trainer and team roper, he sure works hard and hopes to use the grand prize as a retirement investment.
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Trace Adkins
Host
Trace AdkinsHost
In his 25-year career in Country music, Trace Adkins has sold over 11 MILLION albums, charted over 20 singles, earned numerous awards and GRAMMY nominations, and garnered over TWO BILLION streams. A Grand Ole Opry member for nearly two decades, the Louisiana native is known for dynamic baritone and fiery, always-memorable live performances, and has expanded his Country career to include film and TV acting. He broke out in 1996 with his debut album, DREAMIN’ OUT LOUD, cracking the Top 5 of Billboard’s Hot Country Songs chart with “Every Light In the House Is On” and following with the #1 smash, “This Ain’t (No Thinkin’ Thing).” Since then, Adkins has pioneered a mix of classic Country minded traditionalism and adventurous, good-natured showmanship, breaking open new avenues in modern Country through fun-filled hits like “Honky Tonk Badonkadonk” and “Hillbilly Bone” (with Blake Shelton). He’s celebrating the 25th anniversary of his debut with 2021’s THE WAY I WANNA GO (Verge Records), a 25-song album that released to critical acclaim with Rolling Stone praising as “lighthearted club-ready fun…,” People noting it’s “packed to the hilt with hits,” and Billboard applauding “a creative tour de force that serves up the lyrical and stylistic diversity that would make his hero Milsap proud.” Mixing pure-Country reverence with standout collaborations featuring Blake Shelton, Melissa Etheridge, Snoop Dogg, Stevie Wonder on harmonica and more, the LP introduces Adkins’ latest single “Where The Country Girls At” (featuring Luke Bryan and Pitbull). Adkins will also appear in the new FOX drama series MONARCH, expected to premiere in 2022.
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Cody Brewer
Knoxville, TN
Cody BrewerKnoxville, TN
A championship bull rider for Professional Bull Riders (PBR) and International Professional Rodeo Association (IPRA) from Tennessee, Cody competes all over the United States, Canada, and Mexico. In 2018, Cody was the winner of the 49th International Finals Rodeo and the New York PBR. His experience in the competition realm has made him a tough rider who doesn’t like to lose. Cody grew up on a horse farm, but started working on local cattle farms as soon as he was old enough. He now helps manage 700 head of cattle at Tennessee Tech University. Cody is determined to show the other competitors that he is more than a bull rider and that he can ranch with the best of them.
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Jason Davis
Washington, DC
Jason DavisWashington, DC
Believing he was born to be a cowboy, Jason was raised on a horse-breeding farm and began riding when he was only three years old. Originally from Washington, D.C., this urban cowboy now resides in North Carolina where he competes in roping, team penning and cattle sorting competitions. Jason is a volunteer firefighter and truck driver by trade, but spends his weekends working for black Angus ranchers in the area. Jason hopes to ultimately become a full-time cowboy and inspire others to pursue their dreams.
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Cuatro Houston
Devine, TX
Cuatro HoustonDevine, TX
Cuatro is a family man who wants to win the competition to pay tribute to his late mother and build a better future for his young family. After years of competing in rodeos, Cuatro left that part of his life behind when he started a family. With the cowboy code near and dear to his heart, he now works full-time at a ranch in Texas with 7,500 head of cattle where he takes pride in his job of feeding America.
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Hadley Hunting
West Point, WY
Hadley HuntingWest Point, WY
Hadley is an old-school cowboy from Wyoming who looks at the cowboy life as freedom. Winning a full rodeo scholarship in college, he went on to become a professional bronc and bull rider. This expert leatherworker splits his time between his home in Hooper, Utah and the 200 head of cattle ranch he owns in Wyoming. With great respect for cowboy traditions, Hadley is serious when it comes to his cowboy ways and always likes to look his best. Recently married, Hadley can’t wait to start raising little cowboys of his own.
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J Storme Jannise
Hamshire, TX
J Storme JanniseHamshire, TX
Fourth-generation Texas cowboy, J Storme, wants to show the nation that women can do anything men can do. She grew up on her family’s cattle ranch and is determined to keep the tradition going by following in her grandfather’s footsteps. J Storme studied agriculture in college and competes in ranch rodeos with much success. J Storme now helps in the daily management her family’s ranch and the rebuilding of their operation after surviving devastating losses from hurricane Harvey. Small, but mighty, her grandma showed her how to stay tough in a male-dominated industry.
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Derek Lacasa
Salinas, CA
Derek LacasaSalinas, CA
Having appeared as a Western stuntman for over a decade in many films such as The Magnificent Seven, 3:10 to Yuma, and Django Unchained, Derek is a fearless cowboy who wants to show the world his skills are not just an act. In addition to being a Hollywood stuntman, this former professional bull rider is a ranch hand and skilled horseman. Growing up on a farm, Derek always knew he wanted to be a cowboy and has recently purchased a ranch of his own. He plans to pass on his cowboy ways to his young son.
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Jared Lee
Lake City, FL
Jared LeeLake City, FL
Fifth-generation Florida cowboy, Jared Lee, thinks the toughest cowboys come from the alligator-filled plains of the South. Growing up on a farm, Jared branched out on his own when he was eighteen to show his father he was just as skilled as the best hands in the country. He now lives in Mississippi where he owns a cattle dog and horse training business and manages a ranch with 15,000 head of cattle. Married with five kids, Jared isn’t afraid to fight for what he thinks is right.
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Tara Powers
Guymon, OK
Tara PowersGuymon, OK
Growing up on a small farm in Iowa, Tara learned how to be a cowboy from her biggest inspiration, her father. Her work on a feedlot in Oklahoma with over 80,000 head of cattle allows her to do what she loves every single day: be the cowboy she was born to be. This former agriculture teacher’s motivation to appear on the show is to prove that women are just as much cowboys as men.
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Zane Runyan
Waco, TX
Zane RunyanWaco, TX
A seasoned modern-day cowboy, Zane is ready to show the young bucks and old-schoolers that his approach to the cowboy life is the most efficient. Zane uses technology to get the job done in half the time without wearing himself out. This former firefighter and paramedic received a full ride to college on a rodeo scholarship and grew up on a farm in New Mexico. Zane worked on a large ranch alongside his father, until recently when his father made the tough decision to retire, bringing Zane’s work on a cattle operation to an end. He is a world champion mounted shooter and proud father of two teenage daughters.
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Cole Sandau
Elgin, ND
Cole SandauElgin, ND
Cole’s goal in this competition is to proudly represent the Midwestern cowboy, who he considers the toughest cowboys in the nation because they deal with sub-zero winters. Cole grew up learning the ropes from his grandfather on his farm. He now owns a 300-acre ranch with about 700 head of cattle close by, where he lives with his wife and daughter. Cole uses horse-drawn machinery to complete his daily tasks and competes in rodeos throughout the summer alongside his wife. He hopes to win the competition so he can expand his ranch into a sufficiently profitable business.
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Ethan Treadwell
Frederick, OK
Ethan TreadwellFrederick, OK
Ethan is an Oklahoma cow boss who’s determined to prove he can out-cowboy anyone and believes his hands-on approach is what sets him apart. Ethan works alongside the cowboys on his ranch, Land & Cattle, a family operation that runs 15-20 thousand head of cattle. Taking over his family ranch after his father passed away, he has expanded their operation into Kansas and continues to bring success to his farm. The vice president of his local chapter of the Cattlemen’s Association, Ethan has a larger than life personality and a big heart.
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Juan Carlos Villapando
San Diego, CA
Juan Carlos VillapandoSan Diego, CA
Juan Carlos is a fifth-generation vaquero who is out to win the ultimate prize to save his family’s ranch. An expert saddlemaker and welder, Juan owns a saddle shop near San Diego, California. He studied ranch management and now splits his time between California and Baja, Mexico. Juan is proud to share the rich history of the vaqueros and how they’ve influenced Western cowboy culture.
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Videos
VIDEOs
Season 3 First Look
Trace Adkins Q&A Part 1
Trace Adkins Q&A Part 2
Trace Adkins Q&A Part 3
Trace Adkins Q&A Part 4
Trace Adkins Q&A Part 5
Trace Adkins Q&A Part 6
Trace Adkins Q&A Part 7
Trace Adkins Q&A Part 8
Trace Adkins Q&A Part 9
Season 2 Promo
Season 1 Promo
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